24/03/2010
Notification of Major Interests in Shares
| 1. Identity of the issuer or the underlying issuer of existing shares to which voting rights are attached:ii | Dignity Plc | 
| 2. Reason for notification (please tick the appropriate box or boxes): | |
| An acquisition or disposal of voting rights | X | 
| An acquisition or disposal of financial instruments which may result in the acquisition of shares already issued to which voting rights are attached | |
| An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments | |
| An event changing the breakdown of voting rights | |
| Other (please specify): | |
| 3. Full name of person(s) subject to the notification obligation:iii | Franklin Templeton Institutional, LLC | 
| 4. Full name of shareholder(s) (if different from 3):iv | JP Morgan Chase Bank London The Bank of NY Northern Trust Co. London  | 
| 5. Date of the transaction and date on which the threshold is crossed or reached: v | March 22, 2010 | 
| 6. Date on which issuer notified: | March 23, 2010 | 
| 7. Threshold(s) that is/are crossed or reached: vi, vii | 5% | 
| 
 8. Notified Details:  | 
|||||||
| A: Voting rights attached to sharesviii, ix | |||||||
|---|---|---|---|---|---|---|---|
| Class/type of shares  if possible using the ISIN CODE  | Situation previous to the triggering transaction | Resulting situation after the triggering transaction | |||||
| Number of Shares | Number of Voting Rights | Number of shares | Number of voting rights | % of voting rights | |||
| Directxi | Indirectxii | Direct | Indirect | ||||
| 
 Ordinary GBP.09 
  | 
3,237,387 | 5.08% | |||||
| B: Qualifying Financial Instruments | |||||||
|---|---|---|---|---|---|---|---|
| Resulting situation after the triggering transaction | |||||||
| Type of financial instrument | Expiration datexiii | Exercise/ Conversion Periodxiv | Number of voting rights that may be acquired if the instrument is exercised/ converted. | % of voting rights | |||
| C: Financial Instruments with similar economic effect to Qualifying Financial Instrumentsxv, xvi | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| Resulting situation after the triggering transaction | |||||||||
| Type of financial instrument | Exercise price | Expiration datexvii | Exercise/ Conversion periodxviii | Number of voting rights instrument refers to | % of voting rightsxix, xx | ||||
| Nominal | Delta | ||||||||
| Total (A+B+C) | |
|---|---|
| Number of voting rights | Percentage of voting rights | 
| 
 3,237,387  | 
5.08% | 
| 9. Chain of controlled undertakings through which the voting rights and/or the financial instruments are effectively held, if applicable:xxi | 
|---|
| 
 
 
  | 
| Proxy Voting: | |
|---|---|
| 10. Name of the proxy holder: | |
| 11. Number of voting rights proxy holder will cease to hold: | |
| 12. Date on which proxy holder will cease to hold voting rights: | |
| 13. Additional information: | |
| 14. Contact name: | 
Lori A. Weber Assistant Secretary, Franklin Resources, Inc.  | 
| 15. Contact telephone number: | 954-847-2283 | 
